The Hema is a well known department store in Holland. It was one of my favourite stores when I lived there! I especially have a weakness for their “worsten broodjes” Yummy! (like a sausage roll – but different!).
Anyway, they have just set up a website so you can do online shopping, Have a look at their product page, you are unable to order anything as the site is not accepting orders yet – but just wait a couple of seconds and watch what happens. Make sure the sound is turned up on your computer!
Personally I think its brilliant!